Neo Naturals Consumer Products (Naturals) launched its new beauty care products brand ‘Pearl’ on Friday evening in a grand event at the Six Seasons Hotel in Gulshan, Dhaka.
The company has launched 18 new chemical-free 100% natural sources organic products for beauty, skin and hair care under the brand Pearl.
All the products of the Pearl brand will be available at reputed shopping malls, super shops and popular e-commerce sites across the country.
Chairman of Naturals, also the country’s prominent writer and Happiness Coach Md Elias Kanchon gave the inaugural speech at the event.
In his speech, he said: “Since Naturals’ journey in the domestic market in October 2020, the company has been bringing new organic products for the beauty-conscious consumers. In the continuation, we have now come out with a basket of new organic products under the brand Pearl. The products under our brand will not only take care of a woman’s beauty but also develop her inner beauty.”
Famous model and actress Tanjin Tisha was in a special appearance at the launching ceremony of the brand Pearl.
Addressing the event, Tanjin Tisha said: “We the people, working in the fashion and media industry, have to be aware of our glamour and makeup. There is always a risk of huge damage to our skin if we use chemical-mix beauty products. That’s why we always try to use organic products. It’s a great pleasure that the local company Naturals has come out with a number of organic beauty care products. I will definitely try these natural products under the brand Pearl.”
Asif Ahnaf, Director of the E-Commerce Association of Bangladesh (ECAB) said: “The country’s beauty care market is now led by chemical-mixed products from Korea. In this circumstance, we badly needed an organic beauty care brand from Bangladesh. The Naturals has come forward with their organic beauty care products, and we should use these avoiding the chemical-mixed ones.”
Tanzila Akter, Director of Neo Naturals Consumer Products (Naturals) said: “Pure organic beauty product brand Pearl will work to prevent ageing at an early age. The products of this brand will not only enhance the outer beauty of a woman but also enhance the inner beauty of her.”
Among others, Neo Naturals Consumer Products (Naturals) Managing Director Delwar Sheikh, Vice Chairman Palash Poddar, Head of Finance Md Zahid Hasan, Head of Operation Md Raihan Uddin, Head of Customer Care Nur Alam Bappi, Head of Production Yakub Sharif, Head of Creative Sabbir Ahamed, and Head of Purchase Dilip Kumar Roy, were present at the event.
Neo Naturals Consumer Products (Naturals) is a brand that provides people’s health care and beauty products.