“The future of organic fruit & vegetable markets and other value chains”

Biofruit Congress, the 5th International Congress on Organic Demand and Sustainable Supply, will be held within the framework of Fruit Attraction 2022. Following the success of the previous 4 international calls, which brought together more than 400 attendees each, Eurofresh Distribution Magazine and Fruit Attraction are coming together again on 4 and 6 October to discuss the future of organic Fruit &Vegetable markets and other growing value chains.

European retail buyers and international institutions will discuss the best strategies to drive the organic market phenomenon in Europe and around the world.

Considering the latest consumer behaviors since COVID-19, what’s the best way to respond to growing consumer demand beyond organic products, to achieve a greater commitment to the environment and social issues?

MARKETPLACE PANEL program: October 4
15:00 h
Opening speech.


15:10 h.
Europe: 40 years of sustainable production and demand for Fruits & Vegetables. What’s next?

A presentation by Tomas Garcia Azcarate, deputy director of the IEGD-CSIC and European expert.

15:25 h.
Trends: Addressing the needs of conscious consumers in Europe.

A talk by Simona Bernatonyte, EUROMONITOR INTERNATIONAL Senior Food Analyst.

15:40 h.
Retail and distribution: latest strategies for organic products and sustainable sourcing.
A talk by retail experts:

Alexandra Farnis, Supply Chain Director of NATURKOST SCHRAMM.
Sophie Pagnon, Development and CSR Manager at ECOVERITAS.
REWE GROUP’s Campina Verde Organic Fruit and Vegetable Supply Division.

16:10 h.
Sustainability: How to achieve more ‘environmentally friendly’ supply chains.

Mediterranean organic production and climate change: by Diego Granado Cumbres, the Secretary General of ECOVALIA.
How to improve the sustainability of the supply chain. By technologist René Capote.

INNOVATION PANEL program: October 6
IPM and Postharvest Innovations: Key Advances for the Future

10:30 h.
Why networking is key to R&D: successful programs.

Biofruitnet: an example of good practices and networking. By Evelyne Alcazar, international manager of ECOVALIA.
HLB: How to protect Europe from citrus greening. By Salvador Garibay, FIBL international expert.

11:00 h.
Post-harvest innovation: the keys to access new markets and zero food waste

By leaders in post-harvest technology, such as AGROFRESH, BION, CITROSOL, DECCO, and SANIFRUIT.

For more information:

Biofruit Congress

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